||11 of 11 people found the following review helpful.| The true story of Ben & Jerry's|By Mal Warwick|One of my most vivid memories of the dozens of Social Venture Network (SVN) conferences I’ve attended over the years was seeing Ben Cohen walking into the dining hall in 2000, in tears over the sale of Ben & Jerry’s to Unilever. I went over to hug him — that’s the sort of thing you do at SVN conferences &|From Booklist|When you think of Ben & Jerry’s, you probably think of two laid-back hippies who just wanted to produce “ice cream for the people.” And though the origin mythology of this no-holds
Ben & Jerry’s has always been committed to an insanely ambitious three-part mission: making the world’s best ice cream, supporting progressive causes, and sharing the company’s success with all stakeholders: employees, suppliers, distributors, customers, cows, everybody. But it hasn’t been easy.
This is the first book to tell the full, inside story of the inspiring rise, tragic mistakes, devastating fall, determined recovery, and ongoi...
[PDF.ce35] Ice Cream Social: The Struggle for the Soul of Ben & Jerry's Rating: 4.74 (792 Votes)
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You can specify the type of files you want, for your device.Ice Cream Social: The Struggle for the Soul of Ben & Jerry's | Brad Edmondson. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
