||3 of 3 people found the following review helpful.| A cracking good example of startup storytelling|By William Keyser, Venture Founders LLC|At first I thought that I would be irritated by the 'graphic novel' style, but I think it works very effectively, especially to get over some pretty subtle points. I very much liked the graphic means of storytelling. Storytelling makes an emotional appeal to grab the reader and Mission in a|From Booklist|Nalebuff and his former student, Goldman, founded Honest Tea—a beverage company offering organic, freshly brewed, lightly sweetened bottled tea—which survived and succeeded to become an
In an incredibly fun and accessible two-color graphic-book format, the cofounders of Honest Tea tell the engaging story of how they created and built a mission-driven business, offering a wealth of insights and advice to entrepreneurs, would-be entrepreneurs, and millions of Honest Tea drinkers about the challenges and hurdles of creating a successful business--and the importance of perseverance and creative problem-solving.
Seth Goldman and Barry Nale...
[PDF.cf73] Mission in a Bottle: The Honest Guide to Doing Business Differently--and Succeeding Rating: 3.91 (592 Votes)
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You easily download any file type for your gadget.Mission in a Bottle: The Honest Guide to Doing Business Differently--and Succeeding | Seth Goldman, Barry Nalebuff. I really enjoyed this book and have already told so many people about it!
