(Mobile ebook) Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon






 | #300337 in eBooks |  2011-09-21 |  2011-09-21 | File Name: B005UQLEJ0


||1 of 1 people found the following review helpful.| Sad saga of an iconic brand and its "failure" to compete|By Jason Stokes|Anheuser Busch was thrust headlong into the world of modern finance when an acquisition offer from InBev showed up at the door one day. This book chronicles the saga not only of that fateful offer and eventual takeover, but follows back to the critical moves that set this iconic company up for its eventua| |"MacIntosh . . . earns extra credit for staying on the Anheuser-InBev case despite considerable macrocosmic distractions. . . . The author's persistence pays off in her account of the Busch family's searing internecine strife." ---The New York Times|

How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing—and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In Dethroning the King, Jul...


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You easily download any file type for your gadget.Dethroning the King: The Hostile Takeover of Anheuser-Busch, an American Icon   |  Julie MacIntosh. I was recommended this book by a dear friend of mine.

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