||3 of 3 people found the following review helpful.| Book presents nothing earth shattering. Mostly reinforces what most companies already do / know|By Mike|The book is a light quick read. Should not take the average reader more then 2-3 sittings to go through.
Overall, the book, presents nothing earth shattering. Mainly it focuses on concepts vs. actionable tactics. For example, the book discusses at length how im|About the Author|Lou Imbriano, the Vice President and Chief Marketing Officer of the New England Patriots football team from 1997-2006, is President and CEO of TrinityOne, a marketing company specializing in creating strategy for corporations to maximize revenu
Build Customer Relationships and Win Big Revenue!
“Unbreakable relationships are crucial to success in business. Lou Imbriano captures what it takes to forge the kind of deep credibility that encourages consumers and clients to trust you with their hard-earned dollars. If you want to deepen your customers’ trust and grow your revenues, I suggest you read Winning the Customer and you will win.” —Bob Reynolds, Presi...
[PDF.by39] Winning the Customer: Turn Consumers into Fans and Get Them to Spend More Rating: 3.71 (604 Votes)
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You can specify the type of files you want, for your gadget.Winning the Customer: Turn Consumers into Fans and Get Them to Spend More | Lou Imbriano. Which are the reasons I like to read books. Great story by a great author.
