(Mobile library) Fundraising Analytics: Using Data to Guide Strategy (The AFP/Wiley Fund Development Series)






 | #490686 in eBooks |  2010-03-08 |  2010-03-08 | File Name: B0017T0BXY


||3 of 3 people found the following review helpful.| Very useful, lots of hands on material.|By Justin Charles Hite|I recently started working as a prospect researcher. I have a background in library science, and so I was comfortable with the research portion of the job, but wanted more handle on the data analytics side of things. This book provided a firm foundation for a variety of subjects for the whole fundraising staff. I t| |"….is a gift to the massess..a lens into the world of the sophisticated fundraising operations that pump the big bucks into major institutions. Written by Joshua Birkholz, the book's subtitle is 'Using Data to Guide Strategy" and that's what the book d

Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit?s organizational data?with an appropriate focus on donors?into actionable knowledge. The result? A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and mu...


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You easily download any file type for your device.Fundraising Analytics: Using Data to Guide Strategy (The AFP/Wiley Fund Development Series)   |  Joshua M. Birkholz. A good, fresh read, highly recommended.

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