||1 of 1 people found the following review helpful.| A Very Thorough Presentation and a Critical Boost to my Start-up Endeavor|By G. Mogan|With topics such as the one covered here, laypeople are often tempted to scan through chapters until they find parts that they believe are most relevant to them. While most of the book was relevant to my interests, I did scan some parts here and there. In so doing, I very nearly missed one|From Booklist|*Starred * The self-appointed Data Doc, consultant Redman (and author of Data Quality: The Field Guide, 2000, plus two others) codifies his (and others) tremendous amount of wisdom about the value
Your company's data has the potential to add enormous value to every facet of the organization -- from marketing and new product development to strategy to financial management. Yet if your company is like most, it's not using its data to create strategic advantage. Data sits around unused -- or incorrect data fouls up operations and decision making.
In Data Driven, Thomas Redman, the "Data Doc," shows how to leverage and deploy data to sharpen your company'... [PDF.tc70] Data Driven: Profiting from Your Most Important Business Asset Rating: 3.97 (728 Votes)
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You can specify the type of files you want, for your device.Data Driven: Profiting from Your Most Important Business Asset | Thomas C. Redman. A good, fresh read, highly recommended.
