||0 of 0 people found the following review helpful.| A great story about a very successful professional journey|By David D . Cutting|I started living in Atlanta in December 2010 after 10 years in Africa and 14 years in Asia as an international banker. The title of the book "Inside Coca-Cola: A CEO's life story of building the world's most popular brand" really caught my interest while browsing in a book store. I am happy that I||
|“Captivating and delightful, sure to simultaneously charm and enlighten about global business and leadership.” —Publishers Weekly (starred review)||“For anyone seeking a short history of Coke, a lesson in juggling family a
The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging fr...
[PDF.ls77] Inside Coca-Cola: A CEO's Life Story of Building the World's Most Popular Brand Rating: 4.89 (764 Votes)
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You can specify the type of files you want, for your gadget.Inside Coca-Cola: A CEO's Life Story of Building the World's Most Popular Brand | Neville Isdell, David Beasley. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.
